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Did you know that just

of sales people sell
94%
of the goods & services
in the USA.

Your Sales team needs your help.

We are all guilty of it. We find sales people, give them some targets and expect them to just perform .. much of the time they do not.

Only 20% of sales professionals actually meet or exceed their quota!

Ever ask yourself, what is it that this 4%, the super sales professionals do that your team isn't doing?

Wouldn't it be great to discover what the 4% of sales professionals do that is so different?

Well I had 960 reasons to find out.

My name is David Forder.

Prior to founding Sentia, I spent 20 years building what became a very large sales business with over 40 separate sales teams.

With close to 1000 sales professionals on my books it became obvious that we had only a handful of super salespeople among them. About 4%!

We knew that if we could uncover the practises that made this 4% super, we could emulate this across the whole team and supercharge our sales results.

So in 2012 I set up a project team to try to discover these secrets.

And after ...

3 years

49 meetings

7 test deploys

6300 hours of work

887 coffees

We did it.

My team managed to carefully quantify and document
exactly what the super sales people did that others did not.

Certain processes that they followed that were quite unique.

01

Practises that on the face of it were quite unexpected.

02

Underlying competencies that they had nurtured and developed.

03

We then re-engineered our sales team processes, software and
team development to emulate these and built software (Sentia) to support them with amazing outcomes.